Our Story
Twenty-five years ago,
a pharmaceutical scientist asked:
"Why is everyone looking only at the root?"
Ginseng must grow four years before it bears fruit.
And then for only one week.
This red berry, once stripped for seed and discarded,
was studied by Prof. Seong Soo Joo for 25 years.
That work became a national research program,
and then patented technology in four countries.
Today the technology takes two paths.
The pharmaceutical path
Huscion
A biotech venture founded by Prof. Joo.
It is preparing clinical trials
for drug candidates based on
ginseng berry extract
The food path
2H&G
The same patented technology,
made into a food anyone can
reach for in daily life.
This site tells that story
"It took 25 years to recognize something good.
Passing it on has only just begun."